Learn more about how we're transforming Cyber Safety at. We are the consumer's trusted ally in an increasingly complex and connected world. (NASDAQ: NLOK) is a global leader in consumer Cyber Safety, protecting and empowering people to live their digital lives safely. Blog : What it Means to Live on the Bright Side.The roll-out of the new brand begins today across Norton's website, social media and within the product portal with more to come in the near future. A fresh, but familiar identity that gives a nod to the heritage of the brand consumers know and trust, but with a focus on the future of digital living and Norton's role in empowering the fullness of the digital world.A simplified and approachable design that reflects what people want from their digital protection with more attention on easy-to-use and thoughtful user experiences.A brighter look, including a brighter yellow, an optimistic color palette and vibrant, relatable photography centered on the people Norton protects.Key highlights of Norton's evolved brand include: With Norton, our customers should be able to experience digital living on the bright side." Norton's visual identity reflects the lightness people should feel when they are empowered to live life on their own terms. "But as consumers' needs have changed, we have evolved right along with them. "Consumers know and trust the Norton brand and iconic Checkmark, which has been associated with the brand for years," said Krista Todd, chief marketing officer at NortonLifeLock. Norton's updated look and new brand promise now reflects this larger role the brand plays in society, empowering more people to live their digital lives safely. Symantec continued the development of the acquired technologies, marketed under the name of 'Norton', with the tagline 'from Symantec'. 4 Norton and his company developed various applications for DOS, including an antivirus. Millions of people around the globe trust Norton for their device security, identity protection and online privacy. In August 1990, Symantec acquired Peter Norton Computing from Peter Norton. Keeping pace with consumers' digital lives, which have dramatically changed over the past years, the Norton brand has grown from the leading antivirus provider to one of the most comprehensive Cyber Safety portfolios for consumers. Norton and McAfee, for example, generated 2.49 billion and 2.635 billion of revenue respectively in 2020. Where consumers' digital lives need protection, Norton will be there." Cybersecurity software makes up a large percentage of total information security spending. "Consumers are at the center of everything we do, create and protect. "Cybercriminals are persistent and technically-sophisticated but with Norton we are focused on making it simple and easy for you to be in control of and protect your digital life," said Vincent Pilette, CEO of NortonLifeLock.
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